I’ve stopped buying music for two main reasons:
- I have a cheapo mp3 player (which rocks) and simply don’t need or want to create waste by buying a CD, then converting the tracks, then letting the physical CD sit idly (it’s better if they never produced the CD in the first place).
- Existing online music stores in Canada either sell restrictive .wma files or even more restrictive iTunes stuff (which you can strip of restrictions if you do some Google searching, but that’s a hassle too). Just give me the mp3s!
I was very happy to hear that Universal (which is the record label for a ton of artists) announced a business model trial where they are finally letting their music sell as mp3s free of DRM (Digital Rights Management) restrictions. What does this mean? You can put your music on any mp3 player! Yes, back in the day with CDs and tapes, you could play them in any CD or tape player, but somehow that logic changed.
Of course, the major providers such as Wal-Mart and gBox only work in the US. For Canadians, the only option is Puretracks.
I took the plunge with Puretracks and my experience was very positive, so much so that I might start buying the occasional album or single again. And this doesn’t mean that I’m suddenly going to start pirating the mp3s I purchase to everybody.
I wanted to download the new Feist album — gotta support Canadian talent, or something. Notice the new mp3 option on the Puretracks website:
The checkout process is simple, and the album is cheaper than I would get at a retail store:
The message below scared me, because it made me believe for a second that I was still downloading the restrictive .wma format… I simply assumed that Puretracks hasn’t properly updated its website yet to reflect the fact that it offers mp3s now (luckily that assumption was correct)!
Because I was using Firefox, I had to use the “alternative” method for downloading, which meant that I downloaded an .exe specifically for downloading my purchase. This was a very simple and fast program:
The tracks are encoded at 192kbps, which is the standard good mp3 encoding rate:
Thank you, Universal for seeing the light.
Now when are we going to see a similar business model for movies? Unfortunately, movies are 7 times the file size of albums…